For the business leader
A plain-English review that explains what's working, what matters most, and what deserves attention first.
- What's working
- What matters most
- What to do first
- Why the issue matters
An independent website review
Know what matters.
Know what to fix.
You shouldn't have to become a website expert just to know whether your site is doing its job.
I independently review your site, separate meaningful problems from techno mumbo jumbo, and show you what deserves attention first.
One website. Independent review. Plain-English findings + Technical Roadmap.
A clearer second opinion
Most website reports create more noise, not more clarity.
Website problems can pile up across usability, mobile behavior, trust, accessibility, search, forms, links, content, and reliability. Automated scanners are useful, but a giant checklist doesn't tell you what deserves attention first.
This review is designed to answer a simpler business question: What actually matters, and what should I hand to my website provider?
Without a clear second opinion, it is easy to spend money fixing things that do not matter while the issues affecting customers stay untouched.
Two audiences. One clear plan.
A report you can understand — and your site provider can use.
For your site provider
A separate Technical Roadmap your developer, designer, webmaster, VA, or website company can act on.
- Finding and priority
- Supporting evidence
- Recommended work
- Verification steps
What I review
Focused on the parts of a website that can affect real-world performance.
Usability & user experience
Mobile & responsive behavior
Accessibility
Website performance
Search visibility & technical SEO basics
Forms, links & key user flows
Trust & credibility issues
Content & site reliability
I intentionally leave out repetitive or low-value scanner results. You are not buying a giant automated checklist. You are buying judgment, prioritization, and a clear path forward.
See the deliverable
Review the sample before you buy.
The sample uses a public practice website so you can see the format, depth, evidence, priorities, and Technical Roadmap before deciding whether this is right for you.
Open sample reportSAMPLE REPORT
Website Review
& Technical Roadmap
Plain-English review for the business leader.
Technical Roadmap for the site provider.
Prepared by Tim MerrellSimple process
Know → Delegate → Verify
Send your site
Tell me the URL and anything you especially want me to look at.
I review it
I examine representative pages across desktop and mobile and separate meaningful issues from noise.
Get the roadmap
You receive a plain-English review plus the Technical Roadmap you can hand to your site provider.
Know what matters. Delegate with confidence. So you can verify the changes are complete.
You finish with a clear understanding of what matters, a prioritized handoff for your site provider, and a way to confirm the work was actually completed.
Your independent guide
Business judgment on one side. Technical evidence on the other.
I help business leaders understand what actually matters on their website, what should be addressed first, and what they can confidently hand off to their website provider.
My background spans business operations, sales, marketing, customer experience, websites, landing pages, funnels, CRM systems, payments, automation, and digital workflows. I look at a website as a business asset — not just a collection of technical issues.
My role is to separate meaningful problems from noise, explain the findings in plain English, and give you a clear path forward.
Questions
Before you request a review
Is this an SEO audit?
SEO is part of the review, but this is broader. I also look at usability, mobile behavior, accessibility, performance, trust, forms, links, content, and site reliability.
Do I need to understand website technology?
No. The first part is written for the business leader. The deeper technical detail is separated into the Technical Roadmap for your site provider.
Can I give the report directly to my developer or website company?
Yes. The Technical Roadmap includes evidence, priorities, recommended work, and verification steps specifically for handoff.
Do you fix the website too?
This service is an independent review and roadmap. I do not include implementation in the $68 review.
How quickly will I receive it?
The standard target is 24 hours after I accept the site for review. If the site is unusually large or complex, I will tell you before payment.
Introductory price
Request your website review — $68.
Send me your site first. I’ll make sure it is a good fit before you pay.
100% Money-Back Guarantee
Not happy with the review? I’ll refund 100% of your payment. No questions asked.
No passwords, analytics access, or admin access needed for the standard review.